What is the primary role of a licensed insurance agent?

The primary role of a licensed insurance agent is to sell policies, provide information, and assist clients in selecting the coverage that best meets their needs. Insurance agents serve as intermediaries between insurance companies and potential clients, helping individuals understand various insurance products, coverage options, and the implications of their choices.

By assessing clients' needs, agents can recommend appropriate policies that align with their financial situations and personal circumstances. They also educate clients about the terms and conditions of the policies, ensuring that clients make informed decisions. This aspect of the role is crucial, as choosing the right insurance coverage can significantly impact a client's financial well-being and peace of mind.

While administering claims, evaluating financial statuses, and investigating fraud are important functions within the insurance industry, these tasks are typically handled by claims adjusters or company auditors rather than agents themselves. The primary focus of an insurance agent, therefore, remains on sales and client service.